MA Business Success 70: The Million Dollar Model For Your School

podcast Nov 27, 2016

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Transcription

Phil: Good day, team! Welcome to another amazing podcast. My name is Phil Britten.

Graham: I'm Graham McDonnell.

Phil: And you've joined us on the couch for Martial Arts Business Success. And look, we're talking about something that Graham and I actually invented, not invented, created, I guess, literally, on Monday, and it's called the Million Dollar Model. The Million Dollar Model. Now, what we've been able to do is really trying to look back at all our success in the eight years and see how we've been able to create million-dollar schools. And basically, what I'm getting at is our two smaller schools are 400, 400 plus a little bit, members and they're making over a million dollars. Our big school is double that as well. So there's something in what we do that is some sort of recipe and we'll try and figure out what was it, what are the successes, what are the challenges, and how do we do it. So, what we...

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MA Business Success 69: Haters Gonna Hate

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Phil: What's up, team? Welcome to another amazing podcast called the Martial Arts Business Success, and we're here to give great sound advice to help you build, grow, and monetize your business. I'm here with Graham McDonnell, as always, myself, Phil Britten. We're on the couch, we're here. If you're listening, make sure you get on YouTube and our website and find the videos. If you're watching and you just can't do it in the car, which is probably illegal, make sure you get on the podcast and download it on iTunes, so you get those automatic updates. Now, before I get into what we're talking about today, I really just want to mention that every topic that we come up with is either a question from someone or something that's come out of dealings with people. Now, here's the thing. Either I write the questions down, and Graham has no idea what I'm saying of talking about until the moment, or vice versa. So the answers...

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MA Business Success 68: How to Deal with Difficult Staff Issues

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Phil Britten: What up, team? Welcome to Martial Arts Business Success. My name is Phil Britten, and we have...

Graham McDonell: Graham McDonell, as always.

Phil: ...and always, right here, on the couch where all the action happens to give you guys the tools, the tips, the strategies on how you can build your business which ultimately gives you the life that you desire. That's why we're in business, isn't it? So, mate, we've got a good one here today. Now, if you're a business owner of martial arts and you have multiple staff then you're going to want to be listening or watching this. If you don't quite have staff yet and you're thinking about it, you want to be watching and listening to this because this is the stuff you're going to be dealing with very, very soon. So Graham, dealing with staffing and problems, what are the types of problems that they may have or we, as business owners, may have with...

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MA Business Success 67: Raz Laver Interview - Part 2 of 2

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Transcription

Phil: Well, welcome back to another "Martial Arts Business Success" podcast. And we're here once again with Raz and Graham and myself, Phil Britten, giving you guys great tools, tips, and strategies on how you can build, grow, and monetize your martial arts business. Now, last recording we talked a little bit about the importance in video and the difference between sort of every day, sort of selfie style videos and professional videos. Now we're going to talk about, sort of collaborate about what we do, what Raz has seen, on what you should do, when you should do it, and how we should do it. Now we're definitely no professionals but we're just in there doing it.

So social media is an ever-changing landscape and the one real time when you think you've got it, guess what? It changes on you. So you know, it's good to see Raz. He gets around and does all this stuff for all these different businesses,...

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MA Business Success 65: Kyoshi Justin Boylan Interview - Part 2 of 2

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Transcription

Phil: Good day, team. Welcome back to another amazing podcast. This is the "Martial Arts Business Success" and I'm Phil Britten. We've got Graham McDonald and yet again we got Justin Boylan here to tell us a little bit more about training in martial arts over a long period of time and you know, as I sit here with Kyoshi Justin, being trained by him, being mentored by him, you know, he's a wealth of knowledge and experience. And I can only hope that I am training as long Kyoshi Justin and some of the other guys also that train for many, many, many years. I look upon people who do that and some people who can't handle, I guess training in martial arts or participating in martial arts.

And something that we spoke about earlier was about knowing what season in life you're in and playing for that season. So welcome, guys, and we'll get Justin just to basically kick it off and I think last time we talked about how long...

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MA Business Success 64: Kyoshi Justin Boylan Interview - Part 1 of 2

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Transcript 

Phil: G'day, Phil Britten here at Martial Arts Business Success podcast. And today, we've got an amazing, amazing guest, someone who I just asked, "How long you been doing martial arts?" And he said, "My birthday in 1980, so 36 years of martial arts." And we've got Justin Boylan here. And as always and ever, [inaudible 00:00:26], we've got Graham McDonnell as well.

Hey, so, Justin, I really appreciate your time and taking time out of your busy schedule in order to share with us and share with our listeners and viewers. So let's just start, then, so we get moving on it. Now, tell us a little bit about yourself. I know you're a very humble person who doesn't like to speak much about themselves. But from a martial arts perspective, how long and how did it all start?

Justin: I started in February 1980, and I had an interest in martial arts for a while before that. I'd been competing in swimming and surf...

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MA Business Success 63: The Importance Of Physical Staff Training

Uncategorized Oct 10, 2016

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Transcription

Phil: Hey, team, welcome to Martial Arts Business Success from the Institute of Martial Arts. My name is Phil Britten.

Graham: I'm Graham McDonnell.

Phil: And we're coming at you with another fantastic topic to help you build, grow, and monetize your business, because, at the end of the day, we wanna make you build a business that you can leave a legacy. Something where you can go from being in the engine room, to sailing the ship, to then, you know, on the beach while your business runs. That's the idea, you know, that's what we wanna achieve. You may be the same, maybe you wanna be in your business a bit longer than that, I don't know. But we're gonna give you as much strategy as we can to help you live the life that you were born to live.

Graham: Phil, we've got a really, really...I guess a great one today, but one that continually shocks me. We deal with a lot of clients all around the world, and I guess...

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MA Business Success Episode 62: Multiple Identities For Your School

Uncategorized Oct 02, 2016

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Transcription
Phil: And today's topic and question really comes from Nigel Stubbles in New Zealand [00:00:15]. He reached out and asked us, "Why do you guys have two business names?" We have the WA Institute of Martial Arts and we also have Predator Muay Thai, which is our Muay Thai fight team. And so we thought, what better way to have a topic on multiple identities for your school should you, shouldn't you, why would you do this? But also, how and why you would name your business a certain name anyway.

Graham: I know that going back to some of the early days that we were running some fight training. And this in some of our previous martial arts schools, not necessarily in WAIMA. I guess the family-friendly and the kill-die-death just doesn't align. It just does not align. You're confusing your audience. Your marketing is all out. You've got a kid's class going on and then you've got some fighters over here. So you really...

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MA Business Success 61: How To Run A Powerful Meeting

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Transcription 

Phil: Hey, welcome to Martial Arts Business Success. In this episode, me, Phil Bitten, and Graham McDonnell is gonna give you some great advice, tips, tools, and strategies on how you can transform your business. Graham, what have we got?

Graham: This one's probably one that I really enjoy, because we do this on a regular basis, how to run powerful meetings. Geez, you know, it may sound simple, but in all honesty, if you've never had a mentor or someone to guide you how to be effective with your meetings that really have your team leave empowered, but productive, without spending an entire day doing it, geez, you're flying blind. So very first thing that we do is have agenda items. Think about the things that you wanna get done, because meetings shouldn't be drawn out and dragged out.

Like we have power meetings, we have short meetings, five-minute meetings. Most off and off we've had managers' meetings that...

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