MA Business Success 45: How to Develop a Fool-Proof Sales Process for Your Martial Arts School

Watch the video below Listen to the podcast below Phil: Whether you're at zero students, 100 students, 200 students, 500 students, we have, I believe, the tips, tools and strategies that can help you get to that next level of ability, next level of results, by implementing hopefully some of the things that we've used to get the success we have. Talking about that, just in case you're quite new to our podcast and don't know much about us, we're in Western Australia, in Perth, down in Australia, down under, and we really have three main schools where we teach to about 1,700 members. We have 20 full-time staff, a ton of part-timers and volunteers. Graham and I have now been able to be in the business of really just running it, sitting on the top of the ship, pointing a finger and helping, guiding the business. We really only spend probably one day a week of this business that we do. It's a multi-million dollar business. It feels really good to be out of there and get this content and...

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MA Business Success 44: How to Create Interesting Martial Arts Classes and Keep Kids Engaged

Watch the video below Listen to the podcast below Graham: Now today, Phil, what we're going to do is, I've had a couple of people asking these questions. And again, from my personal experience recently going around to our schools and identify, how do you run dynamic classes specifically for kids? Now we run a multitude of different levels, but this is more around kids and keeping that retention, that enthusiasm, in their classes. So first and foremost, what I've identified is following a plan, and what I mean by plan is your class plans. There are plenty of great instructors that can do classes on the fly, but if you're looking to scale your business, or again even step out of classes, class plans are vitally important. So Phil, just give me a bit of an insight into how we operate with class plans. What are some of the things that are in there? Phil: Look, for those guys who have class plans, well done. For those who don't, it's something that you've got to get into and just do....

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MA Business Success 43: How A Program Director Can Help Your Martial Arts School

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Phil: And we are from TIMA, The Institute of Martial Arts, bringing you great business advice for your martial arts school. But also giving you great tips, tools, and strategies on how to transform your life as well, because really, isn't that why we are in business? To try and give us the life that we want. Yep, well look. This podcast topic is a doozy! This is going to be one of those things that you have two camps. You have one camp believing one thing, and the other camp believing the other. And really we're just going to give you our thoughts and advice, and I really, really, really would love to get everyone's feedback on the pros and cons for both because I am sure people are getting results in both areas. And I guess, you're wondering what I’m talking about. Graham: Well.. Phil: Should we talk about this or not? Graham: I am sure they're hanging. It's about what we would call in our language a...

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MA Business Success 42: The Number 1 Management Hack to Work Less and Earn More

Watch the video podcast below Listen to the audio podcast below Phil: Today, we're talking about how to get your instructors to take the load or share the load so pretty much, at the end of the day, you can steer your ship and not be stuck in the engine room. Graham, what have you got? Graham: No, this one's a. Some people that are going to be listening don't want to let go. They don't want to let go. They get stuck thinking it's their baby, you know. You've gotta really think back and think, what's the outcome? Where do you want to be? Begin with the end of mind. You hear us talk about this often. There are certain things that you don't want to let go of, and that's find. But you then got to understand that the only way a person or instructor is going to grow and have fulfillment in your school is if you give them responsibility. Allow them to be able to experience what it's like to make decisions, but also own those mistakes if they are made. So first and foremost is identify...

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MA Business Success 41: How to Manage the Cancellation Process at Your Martial Arts School

Watch the video podcast below Listen to the audio podcast below Phil: In this podcast, we're going to be talking about something that everyone has to deal with in their martial arts school. What is it? Well, it's the dreaded cancellation process. Graham, now, the thing is with the cancellation process, how do we deal with that initial contact? I mean, people will either come in in person at reception desk, or they'll probably hide behind a phone. How do we deal with these type of cancellations? Graham: There's many different ways that I'm sure that people encounter and whatnot, but we can only speak from experience, really working and trying the testing here at our school at WAIMA. I know straight away, when the person they first make contact with is maybe inexperienced, it's important that they take as much information as they can to potentially prevent it. We'll talk about that shortly. But first and foremost, if they are adamant that they want to stop, they're going to cancel,...

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MA Business Success 40: How to Break the Glass Ceiling

Watch the video podcast below Listen to the audio podcast below Phil: And you are listening to us at the Martial Arts Business Success podcast, where we're giving you awesome business advice, tips, tools, and strategies on how to take your business and life to new heights. Now, today, we have a topic that gets asked quite a lot with our coaching clients. So this isn't any particular person who's asked this question, but it's just something that always comes about, especially those people who have been in the business for quite some time. And the topic is: What do we do when we hit that glass ceiling? Graham? Graham: Look, firstly, what is the glass ceiling? I suppose that's what some of you guys are going to be asking. Think of it like when you very first started your business. You may have grown from 0 to 50. And then how do you grow from 50 to 100? What mindset shifts? Or you hit that point where at what point do you need to expand, or your systems aren't ready to grow with you....

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MA Business Success 39: Why Did You Go Into Business?

Watch the video podcast below Listen to the audio podcast below Phil: And really why are we in business, Graham? Why would you say we're in business? Graham: It's all about changing people's lives. Really, that's what we are driven to do, is to inspire people at a ground level. And again, the motivation behind starting TIMA is we got bombarded with questions over the times we traveled. "How are you guys doing this? What are you doing?", so on and so forth. So we figured, "Hey, if we're going to help business owners in their own areas, man, what an impact we have on this great community and this great state, country, globe, whatever you want to do, it's a beautiful thing." Phil: And if I throw it back at you guys, like why did you get in business? I bet you thought it would be smooth sailing. I bet you thought you'd have heaps of time to live the life that you want. I bet you thought that you'd have lots of cash so you could do what you want, when you want, with whoever you wanted....

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MA Business Success 38: How to Manage Change Successfully for Your Business

Watch the video podcast below Listen to the audio podcast below Phil: Graham, how you been going today? Graham: Mate, phenomenal. You know, not just good is a rule that we have whenever we say this to somebody. How you going? Good. It is a standard we do not accept. So if ever you guys...my challenge to you, next time someone asks, "How you going?" Always try and be better than that. Fake it 'til you make it. Phil: Absolutely. Well, today's topic, we've got When is it Time to Change it Up? What am I talking about? Well, you know, when is enough enough, when do you change course, when do you stop something and try something else? When do you change it up completely? You know, the whole lift the snow dome up and turn it upside down, and try and get different results. Well, the only time you know to do this is if you're not getting the results that you want in your business and in life. That's when it's time to change. But if you can pre-see the curve before it gets too bad, well...

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MA Business Success 37: How to Get an Extra Hour Each Day

Watch the video podcast below Listen to the audio podcast below Phil: Welcome to Martial Arts Business Success. My name's Phil Britten. Graham: And I'm Graham McDonnell. Phil: And we're here in version 2.0 to basically give you guys the tips, tools and strategies on how to turn your school from surviving to thriving. Graham? Graham: Look, Phil, it's exciting. I can't wait. You're getting to see this is the very, very first time we had the podcast but also we've got some videos, so you guys actually get to see what we're talking about, us live and having a great time sharing some really great stuff. Phil: So as things go on and go forward, we're going to inform you this particular podcast will be where we get some information to you about what we're going to be doing and how we're going to get this medium to you guys. But for today's particular topic, we thought we'd kick off with, "If you want more, you have to do more." What does that mean? Graham: Well, look, I know a lot of...

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MA Business Success 36: Rising to Success

https://soundcloud.com/tima-38/tima-podcasts-episode-36

Alex: Now, today we're looking at being successful, getting to the top, staying at the top of the food chain, hopefully, and how to handle it once you're there. So, Phil, it must be a pretty nice problem to have, really, being at the top of the food chain. Phil: Top of the food chain, yeah. No, everyone probably thinks that when you get there you're in this ivory tower and that you've got all your... Alex: Yes, absolutely. Looking down on all your minions. Phil: Washing your face, and someone's feeding you grapes. But this is probably a really great follow-on from the last podcast when we talked about managing your time, because if you're at that level, then I would say you're at the top of the food chain. The first thing that keeps coming to my mind is remember that you're always a student. You're a student always, in life and in martial arts, and continually trying to learn as much as you can. Then we all know, as...

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