MA Business Success 125: Retention – Part 4 of 4

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It's that ability to get down on their level, but also rise above the level as well. To be able to empower and motivate, and inspire, but also understand and communicate, and console in that area. So an Influential Leader can almost rise and dip with the flow of a person's challenges, attitudes, abilities, and they bring out the best in someone.

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MA Business Success 124: Retention - Part 3 of 4

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Best to know the journey, know the individual, let them step up, be the very best that they can be. If that means raising the bar in some cases, or even lowering the bar, just maintain your standard. But in your heart of hearts, make sure that you identify that they're all on their own journey.

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MA Business Success 123: Retention - Part 2 of 4

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One of the mindset, as an instructor, you have to be able to compartmentalize the issues, or challenges, or the feelings that you're facing right there, because these people are paying money to be in that class for that one hour. You have to bring your A game. Make that class pumping. If you need music blaring, great. If you need to splash your face with water or whatever, slap yourself in the face, whatever. Get in the right mindset, a mental state to be able to attack that every single class as it's the most important class that you'll ever teach.

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MA Business Success 122: Retention - Part 1 of 4

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In this new podcast series, the next four episodes are going to be all about Retention. Keeping your students longer. For the first part, Phil & Graham will talk about building a community and how important that is, when it comes to retention of students. As your business grow larger and larger, you've got to make sure you actively put some effort into keeping that family feel, that gel, that cohesiveness. It's one of those things that sometimes are overlooked, they get so big that people feel disjointed, they don't feel part of something.

This episode will offer you tips on how to bring them all back together.

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Rant: Building Community is Vital

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Retention is one of those tools in your tool box that is extremely important to keep members. One of the tips I found, is to create a really good community and how you do that is having dynamic classes, make it really exciting, but generally build really good rapport with your students. That's one of the key factors. It's easy to actually keep people who enjoy being around you rather than struggle trying to market to new people. So, retention is the key. The best way to do so is to create a great family and a community in your school.

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